After building relationships and trust over a number of years, Paradigm Consulting won the opportunity to drive the positioning, messaging and media engagement for a business unit within a global technology company.

We put in place an integrated service that brought in different team members to run three streams: content services, media relations support and strategic counsel. The client chose to work with Paradigm because of our ability to bring together a senior team to serve them and deliver high quality counsel. We were also able to provide the versatility and language capabilities the client needed.

The deliverables ranged from drafting media collateral, editing materials and developing thought-leadership content, to media strategy advisory and reputational risk management. Paradigm also provided a number of other services, including media mapping, issues analysis, advisory and the establishment of a KOL programme. 

Results

Following this engagement, the client continues to rely on the Paradigm Consulting team to provide strategic advice, backed up by high quality and reliable execution.